Guangdong Tourism: Dynamic Travel and Cultural Discoveries

Guangdong Tourism: Leading China in Culture and Travel Consumption

In 2025, Guangdong tourism set new records for both visitor numbers and spending. During the summer season, the province welcomed over 35 million tourists, an 18% increase compared to the previous year. Growth has been driven by digitalization of the travel industry, improved infrastructure, and unique cultural programs. Innovative AI-based projects now create personalized itineraries, while new facilities ensure both comfort and memorable experiences. Guangdong cultural tours are becoming not only informative but also highly engaging.

Innovation and Digital Transformation in Guangdong Tourism

In 2025, Guangzhou hosted the Guangdong Culture and Tourism Promotion Conference & Golden Autumn Consumption Season, where cutting-edge cultural and tourism projects were presented. Among the highlights was the Wenhua Tong system, developed by Guangdong Lingchuang Digital Technology, which uses AI to create customized travel routes.

Popular Attractions and Cultural Routes

The province selected 80 key attractions that combine tradition with modern trends. Among them:

• Akana La Liuli Sea Resort in Shenzhen – a unique seaside resort blending leisure with cultural entertainment.
• Guanhuk Secret Reef Sea View Hotel – where natural beauty meets curated cultural experiences.
• Guangdong museums and art centers – hosting more than 120 exhibitions during the summer season.

Overnight stays grew by 22%, and average cultural activity spending rose to 1,400 yuan per person, underscoring the province’s strong appeal.

Cultural Events and Autumn Travel Season

The autumn cultural tourism season features over 29,000 events designed to stimulate domestic travel. Festivals, workshops, culinary tours, and digital city quests are fueling both consumer spending (up 17%) and renewed interest in local traditions.

Key Advantages of Traveling in Guangdong

1. Innovative technologies – digital guides, interactive maps, AI-based itineraries.
2. Modern infrastructure – world-class hotels, efficient transportation, premium services.
3. Cultural diversity – historical sites, museums, and regional cuisine.
4. Eventful atmosphere – festivals, exhibitions, and thematic routes all year round.

Useful Tips for Travelers

• Plan your trip in advance and take advantage of digital guides.
• Prioritize key cultural attractions to maximize your experience.
• Stay updated on official event calendars for seasonal highlights.
• Explore opportunities for lesser-known cultural tours.
• For professional travel projects, learn more about equipment supply in China.

FAQ

1. Which Guangdong cities are most popular for tourism?
Guangzhou, Shenzhen, Dongguan, and Zhuhai are top destinations for travelers.

2. What innovations are being applied in Guangdong tourism?
AI-powered systems, digital guides, and interactive routes are widely used.

3. How many tourists visited Guangdong in summer 2025?
Over 35 million, 18% more than the previous year.

4. What events are part of the autumn cultural tourism season?
Festivals, workshops, culinary tours, and digital quests.

5. Where can I learn more about tourism equipment supply in China?
See the details on equipment supply in China.